uOttawa sub-brands

uOttawa sub-brands were designed for use by faculties, schools, departments, institutes or services with a direct reporting relationship to a faculty or to the University. A sub-brand consists of the uOttawa logo, followed by the name of the unit.

SUB-BRAND USAGE

Vertical University of Ottawa logo with sub-brand

There are certain limitations to the creation of sub-brands, including the number of words within a unit name, the number of lines required for the name, and the safe area of the logo. Although the use of uOttawa sub-brand logos is not recommended, due to a reduction in brand recognition, they can still be useful in certain cases when the size of the medium allows the logo to be placed at a large size, which is therefore easily legible, even from a distance. Please note that usage of sub-brands for the web is strictly prohibited. For more information, or to request a uOttawa sub-brand logo, please contact the Graphic Standards Committee at brand@uOttawa.ca.

EXAMPLES OF uOTTAWA SUB-BRANDS


A. Vertical sub-brand logos

Vertical University of Ottawa logo with Faculty of Engineering sub-brand
Logo de l'Université d'Ottawa vertical avec dénomination des Archives de l'Université
Vertical University of Ottawa logo with Facilities sub-brand

B. Horizontal sub-brand logos

Horizontal University of Ottawa logo with Faculty of Engineering sub-brand
Horizontal University of Ottawa logo with University Archives sub-brand
Horizontal University of Ottawa logo with Facilities sub-brand

As per the language guidelines of the University, the unit name within a subbrand must appear in French, followed by English, no matter the language of publication. The text must be garnet when used with grey versions of the logos, or black or white when used with black or white uOttawa logos

A – When creating vertical sub-brand logos, the unit name must be horizontally centred underneath the logo.

B – When creating horizontal sub-brand logos, the unit name must be left aligned to the edge of the lowercase u.

Sub-brands minimum size

Due to the reduced point size of the accompanying sub-brand text, minimum size requirements for sub-brand logos have been slightly increased. Shown below are minimum size and safe area requirements for both vertical and horizontal sub-brand logos.

SUB-BRAND LOGOS MINIMUM SIZES


A. Minimum size for vertical sub-brand logos

Minimum size for vertical University of Ottawa logo with Faculty of Arts sub-brand
Minimum size for vertical University of Ottawa logo with Faculty Graduate and Postdoctoral Studies sub-brand

B. Minimum size for horizontal sub-brand logos

Minimum size for horizontal University of Ottawa logo with Faculty of Arts sub-brand
Minimum size for University of Ottawa horizontal logo with Faculty Graduate and Postdoctoral Studies sub-brand

A – The minimum width for vertical sub-brand logos is 1.25 in (or 3.175 cm) from the u to the second a of uOttawa, no matter the length of the unit name.

B – The minimum width for horizontal sub-brand logos is 1.75 in (or 4.445 cm) from the left edge of the emblem to the second a of uOttawa, no matter the unit name.

Sub-brands safe area

In order to ensure our logo is always properly visible, a safe zone free of any type of visual content all around the logo must always be included. Shown below are the safe area requirements for both vertical and horizontal sub-brand logos.

SUB-BRAND LOGOS SAFE AREA


A. Safe area for vertical sub-brand logos

Zone de sécurité du logo de l'Université d'Ottawa vertical avec dénomination de la Faculté des arts

B. Safe area for horizontal sub-brand logos

Protected area for horizontal University of Ottawa logo with Faculty of Arts sub-brand
Protected area for horizontal University of Ottawa logo with Faculty of Arts sub-brand

A & B - As with the Primary Visual Identity, safe areas for sub-brand logos must always be respected. The full size of the safe area will vary depending on the length of the unit name, but will always be based upon the height of the uppercase O within the logotype.

Sub-brands on colour backgrounds

RECOMMENDED COLOUR COMBINATIONS WITH HORIZONTAL SUB-BRAND LOGOS

4_4_3_logo_colour_combination_1.png
 LogoSub-brandBackground
PMSWhiteWhite7427 C
CMYK0-0-0-00-0-0-09-100-73-35
RGB255-255-255255-255-255143-0-26
HEXffffffffffff8f001a

Faculty of Education colour horizontal logo on white background
 LogoSub-brandBackground
PMSWarm Grey 7 C7427 CWhite
CMYK42-41-45-49-100-73-350-0-0-0
RGB150-140-131143-0-26255-255-255
HEX968c838f001affffff

Logo horizontal de la Faculté d'éducation en gris sur fond blanc
*LogoSub-brandBackground
PMSWarm Grey 7 CWarm Grey 7 CWhite
CMYK42-41-45-442-41-45-40-0-0-0
RGB150-140-131150-140-131255-255-255
HEX968c83968c83ffffff

* In accordance with University accessibility guidelines, the Warm Grey 7C (HEX 968c83) version of the uOttawa logo cannot be used on a white background on the web.


Faculty of Engineering black horizontal logo on white background
 LogoSub-brandBackground
PMSBlackBlackWhite
CMYK0-0-0-1000-0-0-1000-0-0-0
RGB0-0-00-0-0255-255-255
HEX000000000000ffffff

Faculty of Health Sciences colour horizontal logo on white background
 LogoSub-brandBackground
PMSWarm Grey 9 C7427 CWhite
CMYK52-51-55-99-100-73-350-0-0-0
RGB128-116-108143-0-26255-255-255
HEX80746c8f001affffff

Logo horizontal de la Faculté des sciences de la santé en gris foncé sur fond blanc
**LogoSub-brandBackground
PMSWarm Grey 9 CWarm Grey 9 CWhite
CMYK52-51-55-952-51-55-90-0-0-0
RGB128-116-108128-116-108255-255-255
HEX80746c80746cffffff

** In accordance with University accessibility guidelines, only the Warm Grey 9C (HEX 807416) version of the uOttawa logo can be used on a white background on the web.


Logo horizontal de la Faculté de médecine en blanc sur fond gris foncé
 LogoSub-brandBackground
PMSWhiteWhiteWarm Grey 9 C
CMYK0-0-0-00-0-0-052-51-55-9
RGB255-255-255255-255-255128-116-108
HEXffffffffffff80746c

Faculty of Law white horizontal logo on grey background
 LogoSub-brandBackground
PMSWhiteWhiteWarm Grey 7 C
CMYK0-0-0-00-0-0-042-41-45-4
RGB255-255-255255-255-255150-140-131
HEXffffffffffff968c83

Logo horizontal de la Faculté des sciences en noir sur fond gris pâle
 LogoSub-brandBackground
PMSBlackBlackWarm Grey 5 C
CMYK0-0-0-1000-0-0-10032-31-35-0
RGB0-0-00-0-0172-163-154
HEX000000000000aca39a

Faculty of Social Sciences black horizontal logo on grey background
 LogoSub-brandBackground
PMSBlackBlackWarm Grey 7 C
CMYK0-0-0-1000-0-0-10042-41-45-4
RGB0-0-00-0-0150-140-131
HEX000000000000968c83

Logo horizontal de la Faculté des études supérieures et postdoctorales en blanc sur fond noir
 LogoSub-brandBackground
PMSWhiteWhiteBlack
CMYK0-0-0-00-0-0-00-0-0-100
RGB255-255-255255-255-2550-0-0
HEXffffffffffff000000

Faculty of Law – Civil Law Section – light grey horizontal logo on black background
 LogoSub-brandBackground
PMSWarm Grey 5 CWarm Grey 5 CBlack
CMYK32-31-35-032-31-35-00-0-0-100
RGB172-163-154172-163-1540-0-0
HEXaca39aaca39a000000

Logo horizontal de la Faculté de droit – Section de common law en gris pâle sur fond noir
 LogoSub-brandBackground
PMSWarm Grey 7 CWarm Grey 7 CBlack
CMYK42-41-45-442-41-45-40-0-0-100
RGB150-140-131150-140-1310-0-0
HEX968c83968c83000000

Faculty of Social Sciences white horizontal logo on turquoise background
 LogoSub-brandBackground
PMSWhiteWhiteTurquoise
CMYK0-0-0-00-0-0-0100-3-50-5
RGB255-255-255255-255-2550-164-154
HEXffffffffffff00a19c
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