uOttawa template spec sheets

This section contains some uOttawa marketing templates and offers in-depth instructions on template use. Consult the whole section for template rules and guidelines regarding balance, proximity, alignment, contrast, space and repetition, all part of the six principles of design.

PowerPoint presentation template

Image

POWERPOINT PRESENTATION SPECIFICATIONS


A – CORPORATE HEADER

The corporate header must appear on all slides and must never be moved or distorted. The header must be aligned to the top of the document and contain the University's name in French and then English, separated by a vertical dividing line. Colour: The band is HEX #8f001a (garnet), the text is HEX #000000 (white) and the vertical divider is HEX aca39a (Warm Grey 5).

NOTE: Do not attempt to recreate this header from scratch. Instead, always use the preset elements found within the available templates. Corporate and faculty templates are available upon request from the Communications Directorate.

B – BACKGROUND

The background of the cover page can be a solid colour or a photo. When using a photo, ensure that the resolution is appropriate relative to the size of the final display medium.

C – CONTENT BOXES

The content (title) boxes can be used, if desired, to isolate and highlight the text on the title slide. Box colour: Black, multiplied and at 90% opacity when used on a photo. If the photo compromises the legibility of the text, if there is no photo or if a background colour is used, the box must be in 100% Charcoal Grey without the multiply effect. NOTE: For the Faculty of Graduate and Postdoctoral Studies (in colour), you must set the boxes either to black at a 95% tint (coloured background) or to 100% black with 90% opacity and a multiply effect (photo or textured background). Accent colour (pipe): Must be garnet for institutional promotion, or one of the 10 approved faculty colours for faculty-specific promotion.

NOTE: Due to the fact that the Faculty of Arts colour is white, you must also include a 0.25" Warm Grey 5 keyline around the pipe when the content boxes are being used on a white or Polar Grey background. Fonts: Suggested fonts are Arial Bold for headers and Arial Regular for subheaders or body text. Size: Grey boxes shown here have been sized relative to their content. Position: Right-aligned at 87 pixels from the right edge of the document and 125 pixels from the bottom of the uOttawa Corporate header. NOTE: Always allow adequate breathing space around all sides of the text.

D – CONTEXTUAL FOOTER

The contextual footer section is to be used for unit names, web addresses and the vertical or horizontal uOttawa logo. It is optional, except when a background photo is used that compromises the visibility of the text or logo. The box must be aligned to the bottom and span the width of the slide, while the text should be inset 15 pixels from the left edge. Font: Suggested font is Verdana. Box colour: Black, multiplied at 90% opacity. Text and logo colour: White when content box is used or Warm Grey 9 when the box has been omitted. NOTE: If more content space is required for interior slides, only the branding band must remain.

Below is an example of a slide featuring a photo in the background. All specifications still apply as indicated in the example in section 4.7.1. For further inquiries related to this template, contact the Communications Directorate.

Image

E – CORPORATE FOOTER

The corporate footer (contextual footer and branding band) is not to be moved or distorted. It must be aligned with the bottom and span the width of the slide. NOTE: Do not attempt to recreate this footer. Instead, always use available corporate or faculty templates. Modified versions or substitutions are not permitted.

F – LOGO

Colour: White. Position: The uOttawa logo must remain in the bottom right corner and should not be moved or distorted. For interior slides only, the logo can be omitted if more space is required for body content. Refer to this guide for further information on safe areas and permitted logo usage.

These specifications apply to all University of Ottawa PowerPoint presentations. The positioning of the University's name, corporate uOttawa footer, corporate header and logo are preset and should never be altered. Respect the minimum logo and font sizes when resizing for different formats. Always use the original template files provided by the Communications Directorate when creating your artwork. Should you have specific questions or require alternate templates, email brand@uOttawa.ca.

Colour poster template

Image

COLOUR POSTER SPECIFICATIONS


A – CORPORATE HEADER

The corporate header section is used solely for University of Ottawa branding purposes and must never be moved or distorted. When resizing for alternate layouts, ensure that the proper proportions are maintained. The garnet band must be included on all marketing material, but can be omitted for communications pieces where more subtle branding is desired. Position: The garnet header must be aligned to the top edge of the document and span the entire width while the text must be inset 0.5" from the left edge and 0.125" from the top edge (for 8.5" x 11" or 11" x 17" layouts). In cases where the band has been omitted, the text must be inset 0.25" from the top edge of the document. Colour: The band is PMS 7427C. When used on top of the band, the text is white and the vertical divider is PMS Warm Grey 5. When used alone, the text can be garnet with a Warm Grey 5 divider, all warm grey, all white or all black, depending on the background colour. Always ensure proper contrast for maximum legibility. Font: Myriad Pro Semibold, 21 points (minimum size of 18 points and a maximum size of 22 points depending on document dimensions). Use six character spaces to separate each language from the vertical divider. NOTE: Do not try to recreate this header from scratch. Instead, always use the preset elements found within the available templates.

B – PROMOTIONAL SECTION

The promotional section may be used for the promotion of events and services, and for University of Ottawa communications needs. Refer to this guide for official fonts and guidelines.

C – CONTEXTUAL FOOTER

The contextual footer section may be used for titles, unit names, contact information, dates, web addresses and taglines, as well as the uOttawa logo. Position: The box must be aligned to the bottom of the document while the text should be vertically aligned with the bottom of the logo and 0.5" from the left edge of the document. Fonts: The typefaces can be customized within the Myriad Pro family, although suggested fonts are Myriad Pro Bold for department or service name and website, and Myriad Pro Semibold for contact information. Colour: Black, multiplied at 90% opacity when used on a photo. If the photo compromises the legibility of the text, if there is no photo or if a background colour is used, the box must be 100% Charcoal Grey and not multiplied. NOTE: For the Faculty of Graduate and Postdoctoral Studies (in colour), you must set the contextual footer either to black at a 95% tint (coloured backgrounds) or to 100% black with 90% opacity and a multiply effect (photo or textured background). Size: Must span the width of the document and extend above the logo by the "O factor" (the height of the capital O in the uOttawa logo). NOTE: Positioning of these elements may vary based on content, dimensions and format.

D – CONTENT BOXES

Content (title) boxes are optional. They can aid text legibility when using a background photo. Box colour: Black, multiplied and at 90% opacity when used on a photo. If the photo compromises the legibility of the text, if there is no photo or if a background colour is used, the box must be in 100% Charcoal Grey without the multiply effect. NOTE: For the Faculty of Graduate and Postdoctoral Studies (in colour), you must set the boxes either to black at a 95% tint (coloured background) or to 100% black with 90% opacity and a multiply effect (photo or textured background). Accent colour (pipe): Must be garnet for University promotion, or one of the 10 approved faculty colours for faculty-specific promotion. NOTE: Due to the fact that the Faculty of Arts colour is white, you must also include a 0.25" Warm Grey 5 keyline around the pipe when the content boxes are being used on top of a white or Polar Grey background. Fonts: Can be customized within the Myriad Pro family. Suggested fonts are Myriad Pro Light for headers and subheaders, and Myriad Pro Regular for body copy. Always allow adequate breathing space around all sides of the text. Size: Grey boxes shown here have been sized relative to their content and the template dimensions. The pipe should be 0.125" wide when used in an 8.5"x11" format and 0.165" wide when used in an 11"x17" format. Height may vary. Position: Right-aligned at 1.25" from the right edge of the document and 3.5" from the bottom of the uOttawa Corporate header. NOTE: Positioning of these elements may vary based on content, dimensions and format. When resizing elements for alternate layouts, always do so proportionally.

E – BRANDING BAND (LEFT SECTION)

Colour: PMS Warm Grey 5. This portion should span between 3/4 and 4/5 of the width of the document.

F – BRANDING BAND (CURVE)

Position: The top-right end of the curve must always point to the curve of the letter u within the wordmark (vertical uOttawa logo), or to the bottom, left-hand corner of the emblem (horizontal uOttawa logo).

G – BRANDING BAND (RIGHT SECTION)

Colour: PMS 7427C (or CMYK equivalent) for University promotion or one of the 10 approved faculty colours for faculty-specific promotion. NOTE: Due to the fact that the Faculty of Arts colour is white, a 0.25" Warm Grey 5 keyline must also be included around the right section when being used on a white or Polar Grey background. This rule, however, does not apply when the contextual footer is also being used. This portion should span between 1/5 and 1/4 of the width of the document.

H – LOGO

Colour: Can be white, Warm Grey 5 or Warm Grey 7, depending on the background colour/texture and whether or not the contextual footer is being used. Position: Right-aligned at 0.5" from the right edge of the document and 0.5" from the top of the uOttawa Corporate footer. Minimum width: 2.125" NOTE: Size will vary based on required dimensions.

I – CORPORATE FOOTER

The uOttawa corporate footer (contextual footer and branding band) must always span the entire width of the document. While the contextual footer is optional, the branding band must be present on all communications. For University promotion, use the standard branding band shown on the opposite page. For faculty-specific communications, use the appropriate band as provided in the approved faculty template. The correct height of the branding band is 0.375", based on a tabloid (11"x17") format. Ensure that the proper template is used, depending on whether or not your document requires bleeds, as the curve differs slightly for each. Corporate and faculty templates with or without bleeds are available from the Communications Directorate.

Greyscale poster template

Image

GREYSCALE POSTER SPECIFICATIONS


A – CORPORATE HEADER

The corporate header section is used solely for University of Ottawa branding purposes and must never be moved or distorted. When resizing for alternate layouts, ensure that the proper proportions are maintained. The black band must be included on all marketing material, but can be omitted for communications pieces where more subtle branding is desired. Position: The black header must be aligned to the top edge of the document and span the entire width while the text must be inset 0.5" from the left edge and 0.125" from the top edge (for 8.5"x11" or 11"x17" layouts). In cases where the band has been omitted, the text must be inset 0.25" from the top edge of the document. Colour: The band is black. When used on the band, the text is white and the vertical divider is 35% black. When used alone, the text can be all white, all black, white with a 35% black divider or black with a 35% black divider, depending on the background colour. Always ensure proper contrast for maximum legibility. Font: Myriad Pro Semibold, 21 points (minimum size of 18 points and a maximum size of 22 points depending on document dimensions). Use six character spaces to separate each language from the vertical divider. NOTE: Do not try to recreate this header from scratch. Instead, always use the preset elements found within the available templates.

B – PROMOTIONAL SECTION

The promotional section may be used for the promotion of events and services, and for University of Ottawa communications needs. Refer to this guide for official fonts and guidelines.

C – CONTEXTUAL FOOTER

The contextual footer section may be used for titles, unit names, contact information, dates, web addresses and taglines, as well as the uOttawa logo. Position: The box must be aligned to the bottom of the document while the text should be vertically aligned with the bottom of the logo and 0.5" from the left edge of the document. Fonts: The typefaces can be customized within the Myriad Pro family, although suggested fonts are Myriad Pro Bold for department or service name and website, and Myriad Pro Semibold for contact information. Colour: Black, multiplied at 90% opacity when used on a photo. If the photo compromises the legibility of the text, if there is no photo or if a background colour is used, the box must be 100% opaque and not multiplied. Size: Must span the width of the document and extend above the logo by the "O factor" (the height of the capital O in the uOttawa logo). NOTE: Positioning of these elements may vary based on content, dimensions and format.

D – CONTENT BOXES

The content (title) boxes are optional. They can aid text legibility when using a background photo. Box colour: Black, multiplied and at 90% opacity when used on a photo. If the photo compromises the legibility of the text, if there is no photo or if a background colour is used, the box must be 100% opaque and not multiplied. Accent colour (pipe): Must be a 70% black tint for University and faculty promotion, with the exception of the Faculty of Arts, which must be white with a 0.25" 35% black keyline. Fonts: Can be customized within the Myriad Pro family. Suggested fonts are Myriad Pro Light for headers and subheaders, and Myriad Pro Regular for body copy. Always allow adequate breathing space around all sides of the text. Size: Grey boxes shown here have been sized relative to their content and the template dimensions. Pipe should be 0.125" wide when used in an 8.5"x11" format and 0.165" wide when used in an 11"x17" format. Height may vary. Position: Rightaligned at 1.25" from the right edge of the document and 3.5" from the bottom of the uOttawa corporate header. NOTE: Positioning of these elements may vary based on content, dimensions and format. When resizing elements for alternate layouts, always do so proportionally.

E – BRANDING BAND (LEFT SECTION)

Colour: 35% black. This portion should span between 3/4 and 4/5 of the width of the document.

F – BRANDING BAND (CURVE)

Position: The top-right end of the curve must always point to the curve of the letter u within the wordmark (vertical uOttawa logo), or to the bottom, left-hand corner of the emblem (horizontal uOttawa logo).

G – BRANDING BAND (RIGHT SECTION)

Colour: Black in a 70% tint for all University and faculty-specific promotion, except for the Faculty of Arts, which is white. NOTE: Due to the fact that the Faculty of Arts colour is white, a 0.25" 35% black keyline must also be included around the right section when being used on a white or Polar Grey background. This rule, however, does not apply when the contextual footer is also being used. This portion should span between 1/5 and 1/4 of the width of the document.

H – LOGO

Colour: Can be white or black, depending on the background colour/ texture and whether or not the contextual footer is being used. Position: Right-aligned at 0.5" from the right edge of the document and 0.5" from the top of the uOttawa corporate footer. Minimum width: 2.125" NOTE: Size will vary according to required dimensions. Refer to this guide for further information on safe area and permitted logo usage. Should you require additional space for artwork, use the available template, which includes the vertical uOttawa logo.

I – CORPORATE FOOTER

The uOttawa corporate footer (contextual footer and branding band) must always span the entire width of the document. While the contextual footer is optional, the branding band must be present on all communications. For University promotion, use the standard branding band shown on the opposite page. For faculty-specific communications, use the appropriate band as provided in the approved faculty template. The correct height of the branding band is 0.375", based on a tabloid (11"x17") format. Ensure that the proper template is used, depending on whether or not your document requires bleeds, as the curve differs slightly for each. Corporate and faculty templates with or without bleeds are available from the Communications Directorate.

Roll-it-up banner template

Image

The roll-it-up may be used with a background colour (shown below in Polar Grey), or with a background photo. When using a coloured background, content boxes should be 100% Charcoal Grey and not multiplied.

Image

The example shown above demonstrates the proper layout for a department or service name which requires two lines of text and is accompanied by a single, unilingual URL. Refer to the templates provided for alternate text layouts.

ROLL-IT-UP BANNER SPECIFICATIONS


A – CORPORATE HEADER

The corporate header area is used solely for University of Ottawa branding purposes and must never be moved or distorted. Position: The garnet band must be aligned to the top of the document with the logo vertically and horizontally centred. Colour: The band is PMS 7427C (orthe CMYK equivalent) and the logo is white.

B – PROMOTIONAL HEADER

The promotional header is to be used for faculty, department or service names and corresponding web addresses only. Colour: The background colour must remain PMS Warm Grey 9 for the promotion of departments and services or one of the 10 approved faculty colours for faculty-specific promotions. Fonts: Myriad Pro Light for faculty, service or department names and Myriad Pro Bold for web addresses. Font size: Faculty, service or department names must be 100 points with 102pt leading. Web addresses must be 76 points with 77pt leading. Band height: Sizing will vary based on displayed information. Minimum band height is 5.5" for single lines of text. Position: Must sit directly underneath the corporate uOttawa header. NOTE: Rather than decreasing font size for longer department or service names, please use additional lines. Templates are available for names requiring up to three lines, the maximum number of lines recommended. These, as well as colour-coordinated templates for each faculty can be obtained from the Communications Directorate.

C – PROMOTIONAL SECTION

The promotional section may be customized for the promotion of events and services, and for University of Ottawa communications needs. Refer to this guide for official fonts and guidelines.

D – CONTENT BOXES

The content (title) boxes are optional. They can aid text legibility when using a background photo. Box colour: Black, multiplied and at 90% opacity when used on a photo. If the photo compromises the legibility of the text, if there is no photo or if a background colour is used, the box must be in 100% Charcoal Grey without the multiply effect. NOTE: For the Faculty of Graduate and Postdoctoral Studies (in colour), you must set the boxes either to black at a 95% tint (coloured background) or to 100% black with 90% opacity and a multiply effect (photo or textured background). Accent colour (pipe): Must be garnet forUniversity promotion, or one of the 10 approved faculty colours for faculty-specific promotion. NOTE: Due to the fact that the Faculty of Arts colour is white, you must also include a 0.25" Warm Grey 5 keyline around the pipe when the content boxes are being used on top of a white or Polar Grey background. Fonts: Fonts can be customized within the Myriad Pro family. Suggested fonts are Myriad Pro Light for headers and Myriad Pro Semibold for supporting text. Always allow adequate breathing space around all sides of the text. Size: Grey boxes shown here have been sized relative to their content. Pipe should be 0.5" wide. Height may vary. Position: Right-aligned at 3.125" from the right edge of the document and a minimum of 2" from the bottom of the branding bands. NOTE: As indicated in this manual, when working in both languages, always ensure that French text precedes the English. When resizing elements for alternate layouts, always do so proportionally.

E – CORPORATE FOOTER

The corporate footer (contextual footer and branding band) must be present on all standing banners. The top section must be 100% Charcoal Grey with white text, centred vertically and horizontally. For all University promotion, the branding band must be Warm Grey 5 and Garnet, as shown in the preceding example. For faculty-specific promotion the garnet section can be replaced by one of the 10 approved faculty colours (see information regarding exceptions for the Faculty of Arts and the Faculty of Graduate and Postdoctoral Studies in the preceding sections). Do not attempt to recreate this footer. Instead, use the preset elements provided in the available templates. NOTE: Six inches of bleed, which is not visible, must be kept underneath the footer to allow the banner to retract. If the banner does not retract, you must remove the garnet block below the corporate footer.

These specifications apply to all University of Ottawa standing banners and cannot be modified or distorted. The positioning of the corporate header, corporate footer and logo are preset. Always respect the minimum logo and font sizes when resizing for different formats. Always use the templates provided by the Communications Directorate when creating your artwork. Should you have any questions or require alternate templates, email brand@uOttawa.ca.

Three-panel brochure cover template

Image
(fig. 1)
Image
(fig. 2)
Image
(fig. 3)

Depending on the background, the content boxes may be used in charcoal grey at 100% opacity (fig. 1) or in black at 90% opacity and multiplied (fig. 2). When being used on a solid background colour, boxes must be solid, as in the Faculty of Education banner (fig. 3).

THREE-PANEL BROCHURE COVER SPECIFICATIONS


A – CORPORATE HEADER

The corporate header section is used solely for University of Ottawa branding purposes and must never be moved or distorted. The garnet band must be aligned to the top of the document and contain the University's name in French, then English, separated by a vertical divider. The vertical divider must be at 70% vertical scale with a baseline shift of 2.25 points. Colour: The band is PMS 7427C (or the CMYK equivalent), the text is white and the vertical divider is PMS Warm Grey 5. NOTE: Do not attempt to recreate this header from scratch. Instead, use the preset elements found within the available templates.

B – PROMOTIONAL SECTION

The promotional section may be used for the promotion of events and services, and for University of Ottawa communications needs. Refer to this guide for official fonts and guidelines.

C – CONTEXTUAL FOOTER

The contextual footer section may be used for titles, unit names, contact information, dates, web addresses and taglines, as well as the uOttawa logo. Position: The box must be aligned to the top of the branding band while the text should be vertically aligned with the bottom of the logo and 0.3" from the left edge of the document (fold). Fonts: Fonts can be customized within the Myriad Pro family, although suggested fonts are Myriad Pro Bold for department or service name and website, and Myriad Pro Semibold for contact information. Colour: Black, multiplied at 90% opacity when used on a photo. If the photo compromises the legibility of the text, if there is no photo or if a background colour is used, the box must be 100% Charcoal Grey and not multiplied. NOTE: For the Faculty of Graduate and Postdoctoral Studies (in colour), you must set the contextual footer either to black at a 95% tint (coloured backgrounds) or to 100% black with 90% opacity and a multiply effect (photo or textured background). Size: Must span the width of the document and extend above the logo by the "O factor" (the height of the capital O in the uOttawa logo). NOTE: Positioning of these elements may vary based on content, dimensions and format.

D – CONTENT BOXES

The content (title) boxes are optional. They can aid text legibility when you're using a background photo. Main colour: Black, multiplied and at 90% opacity when used on a photo. If the photo compromises the legibility of the text, if there is no photo or if a background colour is used, the box must be 100% opaque and not multiplied. Accent colour (pipe): Must remain garnet for University promotion, or one of the 10 approved faculty colours for faculty-specific promotion. Fonts: Fonts can be customized within the Myriad Pro family. Suggested fonts are Myriad Pro Light for headers and Myriad Pro Semibold for supporting text. Always allow adequate breathing space around all sides of the text. Size: Grey boxes shown here have been sized relative to their content. Pipe should be 0.5" wide. Height may vary. Position: Right-aligned at 3.125" from the right edge of the document and a minimum of 2" from the bottom of the branding bands. NOTE: As indicated in the uOttawa Visual Identification Standards Manual, when working in both languages, always ensure that French text precedes the English. When resizing elements for alternate layouts, always do so proportionally.

E – LOGO

Always scale the uOttawa logo in proportion to the branding band. Colour: Can be white, black or Warm Grey 5, 7 or 9, depending on the background colour/texture and whether or not a contextual footer is being used. Position: Right-aligned at 0.35" from the right edge of the document and 0.3" from the top of the uOttawa Corporate footer. NOTE: Size will vary based on required dimensions. Do not use the horizontal uOttawa logo for three-panel brochures. Refer to this guide for further information on safe area and permitted logo usage.

F – BRANDING BAND

The branding band must always span the entire width of the document. The height has been preset and should not be adjusted. Colour (left section): Warm Grey 5 Colour (right section): Garnet (PMS 7427 C or CMYK equivalent) for University promotion or one of the 10 approved faculty colours for faculty-specific promotion. NOTE: Due to the fact that the Faculty of Arts colour is white, a 0.25" Warm Grey 5 keyline must also be included around the right section when being used on a white or Polar Grey background. This rule, however, does not apply when a contextual footer is also being used. Position: The top-right end of the curve must always point to the curve of the letter u within the wordmark (vertical uOttawa logo).


These specifications apply to all University of Ottawa brochure covers and cannot be altered or distorted. The positioning of the corporate header, corporate footer and logo are preset. Always respect the minimum logo and font sizes when resizing for different formats. Always use the templates provided by the Communications Directorate when creating your artwork. Should you have any questions or require alternate templates, email brand@uOttawa.ca.

Branded email template

Branded email template

BRANDED EMAIL SPECIFICATIONS


A – CORPORATE HEADER

The corporate header section is used solely for University of Ottawa branding purposes and must never be moved or distorted. Position: The garnet band must sit at the top of the document, with the horizontal uOttawa logo centered inside of the tab. Colour: Band is HEX 8f001a (orRGB 143-0-26) and logo is HEX ffffff (white). NOTE: Do not try to recreate this header from scratch. Instead, always use the preset elements found within the available templates.

B – BACKGROUND

The background can be either a solid colour or a photo. When using a photo, a charcoal grey (HEX 3b3734) layer at 80% opacity must be placed on top.

C – HEADER TEXT

The customizable header text section may contain different faculty names, titles, messages or taglines and can be adjusted accordingly to fit the design. Colour: White (HEX ffffff) for maximum contrast with background. In cases where the background colour is too light, black text must be used. Refer to the recommended colour combinations page in this document. Font: Recommended font is Myriad Pro Light, shown here at 32 points. NOTE: Text size will vary based on title length, although it is better to use short titles.

D – EMAIL BODY

The email body section can be used for text and images to promote specific events or initiatives. Layout and formatting shown here are only examples. The final content goes to the web team for HTML formatting.

E – CORPORATE FOOTER

The corporate footer (contextual footer and branding band) must be present on all University email communications. In addition to the standard corporate colours, it is available in every faculty colour, and can be obtained by contacting Creative Services. For departments and services, please use the standard footer, as shown in the preceding examples. Do not attempt to recreate this footer.

F – BRANDING BAND

The uOttawa corporate footer must be included in all branded emails. It is available in every faculty colour, and can be obtained by contacting Creative Services. University services should use the standard footer, as shown here. Do not attempt to recreate this footer. Modified versions or substitutions are not permitted. Use the horizontal logo.

Image
Image

Branded email headers can be customized within the guidelines as described above. Shown above are two examples of how the content can be altered while still reflecting the uOttawa corporate branding. Note that the corporate header and footer remain unchanged in both cases. These elements must never be moved or altered.

Back to top